Archive for the ‘Social Media Advice’ Category

  • 6 Steps to Schedule Instagram Posts with Hootsuite

    Aug 26 2015
    Anita Hovey Hootsuite Instagram Scheduling

    Hootsuite rocked the social media world recently when their latest integration was announced: Instagram. There had been ways to add some Instagram functionality to your Hootsuite dashboard previously, but for me they only worked sporadically, and the main feature we all wanted was missing. Hootsuite listened. Now we have a simple way to schedule Instagram posts through Hootsuite.

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  • How to Get Your Facebook Posts to the Top of Your Fans’ Newsfeeds

    Aug 21 2015
    Anita Hovey Halifax, Nova Scotia

    Anytime Facebook gives users a little bit more control over their Facebook experience I jump for joy. This new feature is no exception. It helps you customize your newsfeed just a little bit more and it might be the best we’re going to get from Facebook.

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  • How to Win $100,000 in a Social Media Voting Competition

    Aug 05 2015
    Anita Hovey Untitled design

    Nothing we did is a state secret. We learned from the best! Here are the best tips I have to pass along if you find yourself trying to win a voting competition through social media.

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  • 10 Ways to Get Social Media Content from a Conference

    Jul 21 2015
    Anita Hovey 2015-03-25 13.37.19

    We all need to engage in professional development from time to time. Being with my social media peers always has a refreshing, invigorating and inspirational effect on me. If you’re going to take time away from your busy work schedule, and financial resources from other business building activities, you need to recoup what you’ve spent in other ways.

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  • 3 Reasons You Should NOT Buy Fans for Facebook or Any Other Social Media

    Jul 08 2015
    Anita Hovey

    Just when I thought the world had realized that buying Fans for your Facebook, Twitter or Instagram account was wrong, I engaged in another conversation where I had to explain why it does not benefit your business to do so. Seriously?

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  • How to Take a Vacation From Social Media

    Jul 02 2015
    Anita Hovey social media vacation

    Summer is here and people are preparing for vacation season. If you’re a small business owner or solopreneur, figuring out what to do with your social media while you’re away can be stressful. Here are three things to consider.

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  • Using Periscope for the First Time

    Jun 23 2015
    Anita Hovey live streaming ideas for small business

    Last week, Linda Daley, Daley Progress and I ventured online to experiement with everyone’s favourite new app, Periscope. We chatted with each other a our audience about email marketing and social media for almost an hour. There were some bumps along the way, but we had fun doing it and I heard from a couple of the viewers that they did find it valuable.

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  • 7 Simple Ideas for Increasing Engagement in a Facebook Group

    May 19 2015
    Anita Hovey group of mobile phones

    Recently a friend of mine added me to a short-term Facebook Group that existed to fundraise for a cause close to her heart. The premise of the group was to promote product sales with the profits donated to a specific charity. Normally I hate it when people add me to a Group without asking me, ESPECIALLY when it’s for product sales. However, this Facebook Group was for a cause near and dear to my friends and for a product I actually use and enjoy, so I didn’t immediately leave.

    At first I just scrolled past the posts from the Group. Once or twice I chimed in if I felt like it, but mainly I was just not leaving in order to not hurt my friends’ feelings…because it was about the cause. Then one day I looked at this Group in a totally different way.

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  • 6 Easy Periscope Live Streaming Ideas for Small Businesses

    May 12 2015
    Anita Hovey live streaming ideas for small business

    Live streaming has hit the social media world big time. Are you taking advantage of either of the new live streaming apps, Periscope and Meerkat? At first thought, live streaming for a small business may seem overwhelming but your very curious customers want to see what you’re up to…and now they want to do it live! It’s actually pretty simple to do with the new apps.

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  • Social Media Marketing World 2015: Top 10 Takeaways

    Apr 01 2015
    Anita Hovey social media marketing world logo

    Not only were many of the world’s biggest and brightest thought leaders from the social media and digital industries present (Guy Kawasaki, Mari Smith, CS Penn, Marcus Sheridan, Jay Baer, Chris Brogan, and so on, and so on), they were accessible, approachable and helpful. I attended sessions on Facebook Advertising, Instagram, Pinterest, marketing, blogging, SEO and more. I am rejuvenated and raring to go.

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