Did you know there is more than one way to talk to customers on Facebook? Business Pages are the most common and usually the first thing we recommend you set up for your business, but there are several other ways you can communicate with potential and existing customers on [...]
Facebook Messenger Rooms are a great way to communicate with people you may not otherwise be connected to on Facebook, but there are some pitfalls awaiting those who choose to open and manage a room. Recently I opened the Social Media Halifax room (click to join) to give small [...]
Your Facebook Business Page has changed yet again. Get the low down on the most recent feature additions to your corporate presence, including a new layout, messaging options and some automation!
For all those who are just now joining the social media revolution, and for those who are taking a business into the social realm for the first time, here are a few things to check out to make the most of the opportunity you have on Facebook.
Facebook events are a great way to spread the word about your in-person and virtual events. Putting your information up and allowing your fans to show their interest and share the event, exposes you to a whole new audience that may not have had access to your information before. [...]
Anytime Facebook gives users a little bit more control over their Facebook experience I jump for joy. This new feature is no exception. It helps you customize your newsfeed just a little bit more and it might be the best we're going to get from Facebook.
Just when I thought the world had realized that buying Fans for your Facebook, Twitter or Instagram account was wrong, I engaged in another conversation where I had to explain why it does not benefit your business to do so. Seriously?
Not only were many of the world’s biggest and brightest thought leaders from the social media and digital industries present (Guy Kawasaki, Mari Smith, CS Penn, Marcus Sheridan, Jay Baer, Chris Brogan, and so on, and so on), they were accessible, approachable and helpful. I attended sessions on Facebook [...]