hootsuite campaigns contest graphic

How to Run an Amazingly Simple Contest with Hootsuite Campaigns

Social media contests work. If done right. Doing them right is actually quite simple these days. There are myriad apps out there to help you run a "campaign", contest or sweepstakes quite efficiently. In the past I've used Shortstack extensively to run major contests over multiple days with lots [...]

Facebook Contests–Just Follow the Rules Already

UPDATED: Facebook's promotion guidelines have changed significantly since this was written. Please read the current guidelines before running your own promotion! Every business on Facebook is asking "How do I get more fans for our Facebook Page?" I hear it in every social media workshop I do. Every. Single. One. Many [...]