Posts Tagged ‘social media management’

  • Unfollowing Inactive Twitter Accounts the Easy Way with Manage Flitter

    Feb 19 2013

    Recently a few of my Twitter friends have hit the 2000 Twitter limit and have been asking for advice on how to continue to grow their Twitter following when they’re not allowed to follow anyone new. I use the free version of Manage Flitter because it is so simple to use and unfollows 100 people

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  • Social Media Policy Gone Awry – A Case Study

    Jan 15 2013
    social media training Halifax, NS

    If you have employees who are helping you with your corporate social media…no…wait…if you have employees period… you have likely thought about the need to have a social media policy. If you haven’t had this thought yet, you’d better get to thinking! You’re behind the eight ball if you don’t have one and building the

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  • Another Case Study of Auto-Linking Facebook to Twitter

    Dec 11 2012

    I know I recently wrote about auto-linking your Facebook to your Twitter feed, the reasons why you shouldn’t do it and what happens when you forget you’re autolinking. Recently it was suggested that I follow a certain person who was a good follow for a certain industry. I’m always interested in following new people, so

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  • 6 Reasons to Stop Linking Facebook to Twitter

    Nov 20 2012

    It’s been a whole three months since I’ve talked about the downfalls of auto-linking your Facebook Business Page to your Twitter account. I’ve tried to be nice about it, gently encouraging you to change your ways. NO MORE MRS. NICE TWIRP. This needs to stop. A version of this article appeared on the Twirp Communications

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  • The Hardest Thing to Resist Doing on Your Facebook Page

    Oct 30 2012

    I almost did it. It was really, REALLY hard to resist.  I was going to show him who I was. How dare he try to malign my client’s reputation. I crafted the PERFECT comeback.…for a troll. I was perched precariously on the Facebook cliff, editing, reworking, rethinking and editing some more. I got lured into thinking

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  • Streamlining Your Twitter Experience

    Oct 09 2012
    Make Sense of your newsfeed

    If you’ve had the chance to attend any of my social media workshops, or hear me speak, or probably any other social media expert, you’ll likely have heard me say that you cannot be successful on Twitter by following a handful of people. To use Twitter for business purposes, you’ll need to follow, and be

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  • Book Review: LinkedIn for Dummies

    Jul 31 2012

    I know a lot of you are struggling with social media for your business. You’re trying to do it all and you keep getting little bits of information and strategy from people like me and industry blogs. Wouldn’t it be great if you could get all the info you need about things in one place?

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  • 3 Steps to a Better Facebook Newsfeed

    Jul 17 2012

    In today’s post I’m taking a break from talking about social media for business to help you with your personal Facebook newsfeed. If you’ve been using Facebook for any length of time, you’ve likely accumulated a multitude of friends and brand pages–some of which you interact with daily and others…not so much. Have you ever

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  • 12 Most Compelling Reasons to Use Hootsuite

    Jun 19 2012

    Republished with permission, courtesy of 12 Most. Social media is really no longer a choice for business owners. Every business needs to be doing something in the social media arena, and very likely more participating in more than one social network. Whether a business is marketing to other businesses or to consumers, potential customers are

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  • Sharing Your Business on Pinterest — 5 Minute Friday Video

    Jun 15 2012

    Have I convinced you to join Pinterest for your business yet? If you’re already there personally, I probably don’t have to explain to you how it can be valuable, but if you’re a newbie, then this video is for you. One aspect of your social media strategy should be how to share your products and

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