Master Your Social Media Marketing

Twirp Communications UNDERcomplicates social media for smart and successful small businesses ready to show up authentically.


What’s one of the last things that always gets done in your business?

If you answered marketing, you’re not alone. Almost all of my clients come to me with neglected social media accounts and concerns about what to share and where to share it. They tell me they’re time strapped, overwhelmed, and all they want is to learn how to successfully show up on social media in a way that feels good for them.

Does any of that sound similar to you?

You understand how important social media is to attracting the right audience, building trust, developing relationships, and in the end, making the sale. Yet, you also find yourself struggling to implement smart social campaigns and attract your ideal audience.

Good news: You already have all the skills you need to show up online authentically and with ease.

It’s time to UNDERcomplicate your marketing efforts so you can strategically and successfully master social media in your business.

Hi! I'm Anita Kirkbride, CEO and Founder of Twirp Communications.

It’s my mission to empower small business owners to take charge of their social media marketing.

I’ve run a social media consulting business for 12 years, and in that time I watched networks rise and fall. I witnessed the creation of new tools and techniques. And I learned there are only a few constants: Successful social media users are present, consistent, and most importantly, authentic.

I don’t believe in fluff. I don’t believe in hype. I do believe that with some guidance and support you can do this completely on your own.

Take charge of your own social media marketing plan. A VIP Social Media Blueprint is the shortcut you’ve needed to get around the swamp and find your way to social media nirvana.

This guide identifies the most important places in each of the four networks to keep updated. Use this list annually, or quarterly, to ensure your messaging is consistent and nothing has changed or broken.


Want a glance at social media from all angles? Jump into the blog for easy-to-digest tips, tricks, and updates that will help you show up and stand out on social media.

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Ethical, authentic and generous are the words that come to mind when I think about Anita + Social Media. She has her finger on the pulse of what’s coming next with social media and reaching audiences. What sets Anita apart is how earnestly you see her personality, her company’s mission and her willingness to share her knowledge with the wider community. That’s the difference Anita brings to the social media consultancy landscape.”

Alison Knott, Alison K Consulting

Anita Kirkbride's No BS Blueprint is a great lunch hour investment! Sign up, make a sandwich, log on and get ready for 60 minutes of the best social media thinking for solo- and entrepreneurs. Anita guided us through the basics of prioritizing content, making a plan, selecting a platform and the importance of showing up regularly for success. Did I mention it's free? Thank you Anita...I'll bring the team to lunch next time!"

Colleen Alexander, Founder, The She Shed


Anita’s ability to enhance your social media presence, grow your brand with your audience and pioneer new opportunities to connect with your online peers is astounding. She has personally nurtured my social media strategy and I have seen many positive results. Love working with you Anita! I recommend Anita to all of my favourite people and will continue to do so.”

Tracey Rudolph, REALTOR

Ready to take the next step?

Learn how I work with clients to UNDERcomplicate social media.

Social Media Strategy for anti-heroes promotional graphic with logo and photo of Anita Kirkbride, the facilitator. Features: self-paced, online, focuses on you, not one-size-fits-all. Click for more information.

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