How to Recycle Blog Content – 5 Minute Friday Video Tutorial for BusinessAnita Kirkbride
Can you afford to spend just five minutes on a Friday watching a video that will help you with your social media management? Can you afford NOT to? Come back to the Twirp Communications blog every second Friday for just five minutes and walk away with a practical skill that you can implement for your social media strategy.
Today’s tutorial will show you how to quickly and easily use Hootsuite (aff.) to recycle some of your blog content. You’ve spent hours writing those blog posts and I’m guessing you only post them once. You’ve got new followers since then and many of your previous followers probably didn’t see the post the first time around, or didn’t have time to read it right then. Why not share your best content with your followers again?
I’m not suggesting that you repost every article 20 times in two weeks. That would just annoy your followers. What I am suggesting is that you set up your BEST, most useful, most popular content to repost six months or a year down the road. As long as the content is evergreen it’s likely still useful. Talking about social media for business, I do have to be careful that I don’t post articles with tips that are no longer relevant because the platforms change so frequently. For a restaurant, retail location, business coach or insurance agent, that’s probably not an issue.
Now, take five minutes to watch the video below and then please take a minute extra to give me your feedback and any ideas for future video tutorials. Thanks! And now…. on with the shoooooo.