# Twirp Communications \| Halifax Social Media Consultant: Anti\-Hero Social Media Consulting, Halifax, Nova Scotia, Canada > Want to attract the right customers to your business but don't know where to start? Book a consultation \& start your social media strategy\! Generated by Yoast SEO v28.0, this is an llms.txt file, meant for consumption by LLMs. ## Pages - [Social Media Consulting Services](https://twirp.ca/social-media-consulting-services/) - [AntiHero](https://twirp.ca/antihero/) - [Go\-To Social Media Resources \& Tools](https://twirp.ca/tools/) - [Social Media Public Speaker](https://twirp.ca/speaking/) - [Contact Twirp Communications](https://twirp.ca/contact-us/) ## Posts - [Social media image sizes you need to know \(2026\)](https://twirp.ca/2025/07/social-media-image-sizes/): Finally\! A cheat sheet that shows just the social media image size you really need to know\! No more overwhelming variety of sizes to try to choose from\. Just the sizes we use here\. Updated for 2026\. - [What Type of Anti\-Hero Social Media Marketer Are YOU?](https://twirp.ca/2025/06/what-type-of-anti-hero-social-media-marketer-are-you/): The Anti\-Hero Social Media Marketer Archetypes are not about being flawless, they’re about being your true self online\. Whether you’re a trendsetter, a truth\-teller, or someone quietly making waves, there’s a version of you that can thrive on social media just by leaning into your strengths\. - [Responsible Scheduling: An Automation Philosophy](https://twirp.ca/2012/07/responsible-scheduling/): Some social media experts still vehemently oppose any kind of scheduling, duplication, cross posting or automation\. Responsible scheduling is the philosophy of using the best features of scheduling programs while keeping engagement top of mind\. - [Mayday\! May Day\! Avoid These 6 Mistakes in Social Media Marketing](https://twirp.ca/2022/04/mayday-may-day-avoid-these-6-mistakes-in-social-media-marketing/): Ever have one of those moments when you learn something so obvious you feel like you should have known it since\.\.\.forever? The origins of the word "mayday" was one of those moments for me\. A few years ago I learned that it was basically the English version of "M'aider" in French, meaning, "Help Me"\! Interestingly, the origins of May Day have nothing to do with "mayday" the emergency call\. The first day of May is celebrated as the first day of Summer in many countries\. However, I couldn't resist the homophonic sounds of posting about mayday around May Day\. Yeah, I'm weird like that\. The result is this post with helpful tips for avoiding social media mistakes in 2022\. I'll "vous aidez" on May Day\. Ok\. I'm done\. - [15 Essential Social Media Objectives for Small Businesses](https://twirp.ca/2023/09/social-media-objectives-small-businesses/): Discover the strategic roadmap for small businesses to conquer the social media landscape\. Explore 15 essential objectives that transcend sales, empowering your brand to connect, engage, and thrive in the digital realm\. Unlock the potential of social media for your small business today\. ## Media - [Social media strategy The Content Lab 1](https://twirp.ca/wp-content/uploads/2024/06/Social-media-strategy-The-Content-Lab-1.png) - [Social Media Sizes\_2026 Instagram](https://twirp.ca/wp-content/uploads/2025/07/Social-Media-Sizes_2026_booklet-Instagram.png) - [Content Lab Mockups \(1\)](https://twirp.ca/wp-content/uploads/2026/02/Content-Lab-Mockups-1.jpg) - [Content Lab Mockups](https://twirp.ca/wp-content/uploads/2026/02/Content-Lab-Mockups.jpg) - [Content Lab Mockups](https://twirp.ca/wp-content/uploads/2026/02/Content-Lab-Mockups.png) ## podcasts - [No BS Social Media Blueprint: Strategy Session \(Part 2\)](https://twirp.ca/podcast/no-bs-social-media-blueprint/): We discuss Suzanne’s social media strategy, the keys to repurposing content, and how to undercomplicate her social media strategy\. - [Maximizing Your Content: Social Media Coaching Session](https://twirp.ca/podcast/maximizing-your-content/): Overthinking your social media strategy? Here's your chance to listen in on a coaching session with me, a social media strategist\! - [Managing Stress as a Business Owner with Trudy Stone](https://twirp.ca/podcast/managing-stress-as-a-business-owner/): Client work, marketing, implementation\.\.\.who has time to consistently commit to social media when you’re doing all the other things as a business owner? - [Breaking the Rules in Business with Deanna Seymour](https://twirp.ca/podcast/breaking-the-rules-in-business/): You are your brand\. This episode is all about breaking the rules in business so that you fearlessly carve your own path to success and do what works for you\. Period\. - [Determining Your Successful Social Media Strategy](https://twirp.ca/podcast/determining-your-successful-social-media-strategy/): Let’s talk about social media strategy\! This episode helps you understand what it means to plan and strategize your social media presence\. ## Stories - [Recap of How to Choose the Best Social Media Platform For Your Small Business Needs](https://twirp.ca/web-stories/how-to-choose-the-best-social-media-platform-for-your-small-business-needs/): Social media is a powerful marketing tool, but are you leveraging the right platforms? In our latest blog post, we help you choose the best social media platforms for your small business\. - [Recap of How to improve online sales with social media content](https://twirp.ca/web-stories/how-to-improve-online-sales-with-social-media-content/): Nearly every company these days utilizes social media, but to improve online sales with social media, you may have to work a bit harder\. - [Ecommerce Website SEO – Latest Trends to Consider for Better Sales](https://twirp.ca/web-stories/ecommerce-website-seo-latest-trends-to-consider-for-better-sales/): E\-commerce website SEO is critical if you want to increase sales from search results\. Here are the latest trends to consider to improve your sales through SEO\. - [Lessons Learned from 10 Years as a Social Media Consultant](https://twirp.ca/web-stories/lessons-learned-from-10-years-as-a-social-media-consultant/): 10 pieces of advice for new business owners from 10 years of being a social media consultant\. - [How to Market a Podcast on Social Media](https://twirp.ca/web-stories/how-to-market-a-podcast-on-social-media/): If you've recently started a new podcast, you'll want to market your podcast using social media to gain new listeners\. Here are some things to consider when getting started\. ## Categories - [Social Media Advice](https://twirp.ca/category/social-media-advice-2/) - [podcast](https://twirp.ca/category/podcast/) - [Marketing Advice](https://twirp.ca/category/marketing-advice/) - [Podcast Advice](https://twirp.ca/category/podcast-advice/) ## Tags - [Social Media for Small Business](https://twirp.ca/tag/social-media-for-small-business/) - [social media strategy](https://twirp.ca/tag/social-media-strategy/) - [podcast](https://twirp.ca/tag/podcast/) - [Facebook](https://twirp.ca/tag/facebook/) - [Twitter](https://twirp.ca/tag/twitter/) ## Optional - [Sitemap index](https://twirp.ca/sitemap_index.xml)