How to Set Up your website for social media success_graphic

How to Set Up your Website for Social Media Success

In most marketing models, your website is the heart of your business and social media are the arteries bringing lifeblood to it. Social media spreads the word about your website and encourages people to come and read what you've written, or check out your products. We often think of [...]

google analytics graphic

url Tagging in Hootsuite for Analytics Tracking

Like anything else, you can't say you're successful if you can't measure that success. If you can't remember exactly which campaigns you want to track and how they were worded, you'll end up with three versions of each campaign, which will make your analysis more difficult in the end.

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Necessary

Navigate the website, navigate the store

WordPress, Woocommerce, Jetpack

Advertising

advertising

Facebook, Twitter
Facebook pixel
Twitter personalization

Analytics

To track traffic and usage data

Google
Google
Google

Communication

opt-in, emails

MailChimp