Live Tweeting Superbowl 48: Winners and Losers

While I watched the game, and flipped through the US commercials online, I was also following the #SB48 discussions on Twitter, through a real-time stream in my Hootsuite dashboard--this is one of the reasons I love Hootsuite. Every once in a while, a brand tweet would break the monotony [...]

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How Can Live-Tweeting Events Help a Small Business?

It’s commonplace now for conferences and awards shows to be “live tweeted” by attendees and for that activity to be encouraged by the organizers. Sure it’s fun for those of us stuck at home to follow along as friends and colleagues win awards or heckle a speaker, or maybe [...]