Being Strategic in Your Social Media

This episode uncovers common advice given today on high-level social media strategy. I will be busting myths, stepping on toes, and revealing real truths on how social media strategy works. Listen now!

Creative Brainstorming Sessions: twirp.ca/brainstorm

Key points in this episode:

  • The reality of Facebook groups
  • What you need to know about reels and videos on Instagram
  • The importance of planning to set yourself up for success on social media
  • How to measure your social media strategy
  • The truth about adding audio content to your marketing and social media strategy

Words of wisdom

  • Think about the strategy behind your content before you think about the platform
  • You cannot expect the strategies and actions of someone who’s been doing something for 10 years to have the same results for you in 1 year
  • Small steps imperfectly completed will get you further than perfect plans never implemented

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