• Winning Week: Covered Bridge Potato Chips is Listening (#stormchips)

    Nov 18 2015
    Anita Kirkbride #stormchips

    Have you rushed out to buy your first bag of #stormchips yet? No, I mean the real #stormchips from Covered Bridge Potato Company. Yes, #stormchips are a real product now. Amazing things come from listening to people on social media. Get inspired by this one example.

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  • Finding Leads on Twitter: Hali-ween Edition

    Oct 28 2015
    Anita Kirkbride

    It’s been a while since I blogged about finding leads on Twitter here in Halifax. I wonder if anyone is actually using this idea to find leads in their industry? I would love to know if monitoring keywords on Twitter is turning into business for you. For now, have a peek at some of the recent tweets local businesses could have jumped on. According to Twitter, every one of these happened “near me”, so that means 25 mile radius of Halifax, Nova Scotia.

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  • Which Social Media Scheduler is Best for You? Comparing 8 Programs

    Oct 21 2015
    Anita Kirkbride COLOURlovers.com-Twirp_Connected

    If you are doing any decent amount of social media marketing for your own business, or for others, you’ve probably already tried a scheduling system or two to help with the workload. Maybe you’ve felt it’s wrong to schedule content and you gave up? Or maybe you just didn’t find the right social media scheduler for your needs. Because I believe in responsible scheduling of content (please note, this is not content automation), I have tried many different scheduling systems. Some work with one platform, others with many. From my experience, all of the different scheduling programs have their benefits, it’s a matter of which scheduling process works best for you and your workflow.

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  • 3 Phone Skills That Will Improve Your Social Media

    Oct 14 2015
    Mary Jane Copps phones

    Years ago, likely when we were still referring to the internet as the World Wide Web, I listened to a radio interview that described a day when we’d all be able to design our own news feed. We’d turn on our computers each day and, based on our own interests and concerns, read the news, articles, opinions that mattered most to us. Late adopter that I was (and still am), I shook my head and muttered “That will never happen.”

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  • The Five Best Responses to the Resurgence of the Facebook Privacy Hoax

    Oct 07 2015
    Anita Kirkbride FB Cover Fall

    Thank you to the creative writers and designers, geeks, nerds and movie-ophiles who created truly witty and fun responses to the Facebook privacy notice hoax that enjoyed a resurgence a couple of weeks ago. Here are a few that made me LOL.

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  • 3 Time-Saving Reasons to Adopt the Hootsuite Syndicator

    Sep 23 2015
    Anita Kirkbride hootsuite syndicator

    The other day I was scrolling through Hootsuite’s blog and apps and came across the Hootsuite Syndicator app. I had tried to use it a couple of years ago, but couldn’t get it up and running for whatever reason. This time it worked perfectly and on the first try, so either I’ve gotten better at Hootsuite or something changed :)

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  • Halifax Hump Day Blab #HaliBlab

    Sep 15 2015
    Anita Kirkbride Haliblab blog

    Well, here it goes. Thanks to a suggestion from Dan Murray on Twitter I am gearing up to do a weekly live stream…but I need your help Halifax! I want to feature local businesses who are doing social media the way it’s meant to be done. I want to feature people and businesses doing good things on Twitter and Facebook, and maybe other networks. I want to show you just how easy social media *CAN* be for your business.

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  • How to Create Blog Graphics with Canva

    Sep 14 2015
    Anita Kirkbride Blog Graphics header

    Remember that article I wrote about how I hated graphic design? Well, I’ve changed my tune a bit in just a couple of weeks. Canva at Work has revolutionized my blogging life and I want to show you how!

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  • 5 Things to Know About Yoast SEO for Beginners

    Sep 09 2015
    Anita Kirkbride Yoast SEO for Beginners pin (1)

    There are a multitude of SEO plugins you can install for your WordPress website/blog, and Yoast SEO is probably the most popular. It is the one I use on this website, as well as many client websites. Essentially it helps you put all the SEO data in all the right places so Google will find you more often. (Tweet This.) Using a simple green, yellow, red light system, it tells you how good your SEO is. You are aiming for all green lights, of course!

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  • How Canva Might Just Make Me Tolerate Graphic Design

    Sep 03 2015
    Anita Kirkbride Canva at work header

    O.M.G. this changes everything. I design something to fit Facebook and click the magic resize button and Canva pops out the same design to fit Twitter, Pinterest and Instagram within seconds. I can leave it as is, or I can simply rearrange a few things to make it even better.

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