Social Media Strategy Blog
Social media strategies, tips, tricks and tutorials to help smart, successful small businesses manage their own social media marketing.
As Facebook changes, so the the rules of Etiquette on Facebook. New features often get absued by overly aggressive marketers. Learn which tactics are really annoying your followers.
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Pinterest has certainly come of age since this article was originally written. Not only out of beta and well into advertising, using Pinterest for business is almost as common as the other big platforms!
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This one small tip could help more customers find your Facebook Business Page instead of trying to “friend” you!
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What do you do with negative comments posted on your Facebook Business Page? Maybe you’ve been lucky and haven’t had any yet, so now’s a great time to think about how you WOULD deal with them. They say the only things you can be sure of are death and taxes…but I disagree…I think you can be sure you will eventually receive negative feedback via social media.
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Twitter…you either love it…or you’re indifferent. I have yet to hear someone who is actually using it a decent amount and hates it. Businesses of all sizes and across all industries are using Twitter to reach new customers, build relationships with loyal customers, create new customer experiences and increase brand awareness. As far as social media goes, Twitter has a lot to offer.
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Last week I provided some tips on how to organize your social media dashboard, in my case, Hootsuite. This week I explain how to use the search function to find content relevant to your business.
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