Social Media Strategy Blog
Social media strategies, tips, tricks and tutorials to help smart, successful small businesses manage their own social media marketing.
Dealing with trolls on social media takes a hearty stomach and a good amount of restraint. But what’s the hardest thing to resist when dealing with them?
What do you need to tell your fans to help them keep seeing your posts in their newsfeed on Facebook?
This is why you should not auto-link your Facebook posts to Twitter. Confused? Yes, this … Read more
Has your business run a promotion on Facebook, Twitter or Pinterest to grow its following on that platform? Did you consider that you were “buying likes”? Or was it just a way to get the word out?
If you’ve been using Facebook for any length of time, you’ve likely accumulated a multitude of friends and brand pages–some of which you interact with daily and others…not so much. Have you ever noticed that some of the people/brands you want to interact with more just aren’t appearing in your newsfeed anymore? They’ve fallen victim to Facebook’s Edgerank, but I’m here to show you how to reclaim your newsfeed.
Some social media experts still vehemently oppose any kind of scheduling, duplication, cross posting or automation. Responsible scheduling is the philosophy of using the best features of scheduling programs while keeping engagement top of mind.
Last week I had the honour of presenting at the Atlantic Internet Marketing Conference for … Read more