Once you’ve created the original content, be it a blog or a video, you will post a link on your social media. If it’s content you were able to repurpose into other related pieces, you’ll have multiple bits of content to post for a while. Now you need a content distribution plan and a good scheduling tool.
Recycling content, or “repurposing” it, is a great way to stretch your hard work out. Once you’ve taken the time to create a piece of content, like a blog post or a video make the most of it by using different forms of media to attract different people. It may seem like a lot of work, but recycling content will save you time in the long run! Our new infograph “How to Recycle Your Content” will help you see all the ways you could be reusing the pieces you’ve spent so much time and effort to create. Whether you start with a blog post or a video, you can follow this process through and in many cases return to the top and start all over again.
