social media

Mayday! May Day! Avoid These 6 Mistakes in Social Media Marketing

April 20, 2022 by Anita Kirkbride

Ever have one of those moments when you learn something so obvious you feel like you should have known it since…forever? The origins of the word “mayday” was one of those moments for me. A few years ago I learned that it was basically the English version of “M’aider” in French, meaning, “Help Me”! Interestingly, the origins of May Day have nothing to do with “mayday” the emergency call. The first day of May is celebrated as the first day of Summer in many countries. However, I couldn’t resist the homophonic sounds of posting about mayday around May Day. Yeah, I’m weird like that. The result is this post with helpful tips for avoiding social media mistakes in 2022. I’ll “vous aidez” on May Day. Ok. I’m done.

Categories Social Media Advice Tags marketing, social media

Social Media Strategy Blog Header Images Twirp CommunicationsSocial Media Strategy Blog Header Images Twirp Communications

The Best TikTok Marketing Tips in 2022

January 26, 2024March 23, 2022 by Wanda Lafond

The main peculiarity of TikTok is that it is much easier to gain popularity as a blogger on this platform than on any other social media network. However, users need to be aware of the TikTok algorithms and basic TikTok marketing tips on what type of content they should publish and how to properly promote their accounts on TikTok. If you’re looking to grow your account, it is not necessary to hire a marketing agency. We have researched the best eight marketing tips that will help you gain more views and followers of your content.

Categories Social Media Advice Tags social media, tiktok

Social Media Strategy Blog Header Images Twirp Communications

6 Easy Ways to Boost Engagement on Instagram

February 4, 2024March 16, 2022 by Rimsha Tahir

When it comes to social media, Instagram is arguably one of the top platforms. It is so easy to share posts, interact with your followers and use tools such as Reels and Stories to boost your brands presence. There are a number of ways to boost engagement on Instagram, including the six ideas features in this post.

Categories Social Media Advice Tags Instagram, social media

How to Improve Online Sales with Social Media Content

March 25, 2022March 9, 2022 by Sanket Shah

Nearly every company these days utilizes social media to connect with their audience and build their brand. However, in order to grow sales via social media channels, you may have to work a bit harder. And, if you want sales from organic sources and social media pages, you will have to ensure that you produce relatable and valuable content for your audience.

Categories Social Media Advice Tags sales, social media

How to Analyze Social Media Performance Without Spending Money on Tools

March 2, 2022March 2, 2022 by Nadya Morison

Whether you are running a small business or a multinational corporation, every business needs to be on social media. Through it, you can build brand awareness, fill your funnel, generate new leads, as well as cooperate with customers. Innovative disruptors are continuing to emerge, developing day by day, even hour by hour. Being on top of your industry is not a guarantee that you will stay there forever. Therefore, it is crucial for your business to analyze social media in order to better understand existing and potential customers.

Categories Social Media Advice Tags analytics, small business, social media