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3 Steps to a Better Facebook Newsfeed

If you've been using Facebook for any length of time, you've likely accumulated a multitude of friends and brand pages--some of which you interact with daily and others...not so much. Have you ever noticed that some of the people/brands you want to interact with more just aren't appearing in [...]

5 Questions to Ask Before Taking Your Business to Pinterest

Last week I had the honour of presenting at the Atlantic Internet Marketing Conference for the first time. My topic was how to use Pinterest for business. I'll admit, I was a bit nervous about the topic, after all, Pinterest is relatively new, being only two years old, so [...]

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10 Minutes a Day to do Social for Business?

Recently I found this interesting e-mail in my inbox. The subject line (It only takes 10 minutes to have success in social media) really intrigued me as I often hear about these 10 minutes a day plans...heck...I even gave an example of my own of how I thought you [...]

Spiderman Twirp promoting Facebook Pages

Facebook Pages–With Great Power Comes Great Responsibility

I've seen a disturbing trend on some Halifax Facebook pages recently. As small business owners become more adept at "Acting as Their Business" some of them are using this new found power to SPAM their friends' pages in an effort to gain new fans. It looks something like this [...]