Social media bird using AI

How to Set Up and Use Facebook Automated Responses

Have you noticed on someone else’s Facebook Page there’s a little box that pops up on and suggests questions for you to ask? Or perhaps you’ve sent off a message to a Page only to receive an instant message back letting you know your message was received? Many small businesses have not taken the time to set up these very useful features in Facebook and their popup boxes suggest I ask questions that simply do not fit the business. Facebook’s automated responses are very easy to set up, can help build trust and credibility on your page, and will definitely save you time in the long run.

Twirp Choosing Facebook Group at a crossroad

Facebook Paradigm Shift: Do I Need a Facebook Group to be Successful?

May 2019 marks the start of a major paradigm shift for Facebook and the 80 million small business owners who depend on it to market their products and services. At the annual Facebook developers conference Mark Zuckerberg announced the shift by telling attendees Facebook will become focused on privacy and helping people build spaces and relationships where they can feel free to be themselves. One of the ways Facebook plans to accomplish this is by revamping the site and apps to prioritize Facebook Groups.

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5 Ways to Separate Personal and Professional on Social Media

A question new-to-social-media-entrepreneurs often ask is “How do I keep my personal life separate from my business life?” They usually understand the need to provide some personal content, but often wonder just how much personal content is still professional, and how to keep global customers out of their very personal life. Some people opt to simply not use social media personally, but many entrepreneurs do want to keep in touch with family and friends at a personal level on Facebook. Here is what I tell them about keeping things personal and professio

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How to Host a Facebook Contest

Facebook contests are fun. They’re engaging. And they can garner a lot of attention for your growing small business. It’s not even difficult to host a Facebook contest on your Business Page, since Facebook changed the rules a few years ago. The question is, “Do you know what you’re allowed to do for a Facebook Contest?” Or are you simply following the crowd and doing what everyone else is doing?

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9 Ways You Can Talk to Customers on Facebook

Did you know there is more than one way to talk to customers on Facebook? Business Pages are the most common and usually the first thing we recommend you set up for your business, but there are several other ways you can communicate with potential and existing customers on the platform. Here’s a breakdown of the different Facebook venues you can take advantage of for your business.