In my last blog post, I talked about content strategy for building your expert status. Perhaps that isn’t your goal and instead you are trying to educate your followers about something. Building content that educates can look very different from content that builds reputation. Here are some ideas for your content when you are trying … Read more
We all need to engage in professional development from time to time. Being with my social media peers always has a refreshing, invigorating and inspirational effect on me. If you’re going to take time away from your busy work schedule, and financial resources from other business building activities, you need to recoup what you’ve spent in other ways.
Confession time. At 9:30 last night I sat down to figure out what I would write a blog post about today. Yup. This was a last minute topic. I’m not normally like that. I have a plan! I’m trying to post on a schedule more, but being just in the beginning stages of developing that … Read more