haliblab episode 8

Ep 8: Wifi Marketing with Shaun Whynacht

Episode 8 of HaliBlab: A Halifax Small Business Podcast with guest Shaun Whynacht of Blue Cow Marketing Inc. We chat about wifi marketing, Zenreach, and other marketing tips. You’ll be amazed at what can be accomplished through offering free wifi at your place of business! Website: http://www.bluecowmarketing.ca Facebook: http://www.facebook.com/bluecowmarketing Join the next round of my … Read more

haliblab episode 7

Ep 7: Chatting Chat Bots with Janet Chiang

Episode 7 of HaliBlab: A Halifax Small Business Podcast with guest Janet Chiang of GoSky AI Digital Marketing, an award-winning chat bot creator based right here in Halifax. Chat bots are the new wave in social media marketing. Freebie: Free messenger bot trend report through Janet’s bot: http://m.me/goskyai?ref=Eng Facebook: https://www.facebook.com/goskyai/ Join the next round of … Read more

haliblab episode 6

Ep 6: Applying for Post-Secondary Education and Scholarships with Janet MacDonald

Episode 6 of HaliBlab: A Halifax Small Business Podcast with guest Janet MacDonald of MycampusGPS Education Consulting. Listen as Janet discusses choosing post-secondary education options and some surprising types of scholarships available for students graduating high school. Grab Janet’s free resources: For students in Grade 12: Grade 12 Checklist https://www.mycampusgps.ca/grade12checklist For students in Grade 11: … Read more

haliblab episode 5

Ep 5: The Art of Junk with Ginny Sterling Boddie

Episode 5 of HaliBlab: A Small Business Podcast with guest Ginny Sterling Boddie of Junkery. This award winning Halifax business was the first junk removal company across Canada to become bullfrogpowered by green fuel! Check out Junkery at www.junkery.com and on: Facebook: https://www.facebook.com/theartofjunk/ Twitter: https://twitter.com/TheArtofJunk Instagram: www.instagram.com/junkery Join the next round of my 5-day challenge: … Read more

haliblab episode 4

Ep 4: Growing a Small Business with David Moore

Episode 4 of HaliBlab: A Halifax Small Business Podcast with guest David Moore of Tea North! Learn all about how this small but rapidly growing business started here in Halifax and where it’s going next. Tea North Website: www.drinkteanorth.com Facebook: www.facebook.com/drinkTeaNorth Twitter: twitter.com/drinkteanorth Check out this episode!

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Why Autolinking Facebook to Twitter is Hurting Your Brand

Like any busy small business owner, I like to find ways to save time. I batch process work. I find tools that make life easier. I automate mundane business tasks like sending out invoices every month. However, there is one area that I refuse to automate and that’s content amplification, or sharing my messages across … Read more

haliblab episode 3

Ep 3 How Small Businesses Can Work with Influencers with Jen Naugler

Episode 3 of HaliBlab: A Halifax Small Business Podcast with guest Jen Naugler of Simple Local Life. Learn how small businesses can work with influencers/bloggers and all that entails! Links: Jen’s Website: www.simplelocallife.com Facebook: facebook.com/Jensimplelocallife Twitter: @JennNaugler Join the next round of my 5-day challenge: The No BS Social Media Blueprint! Check out this episode!

best person to manage social media graphic

Why You Are The Best Person To Manage Your Social Media Marketing

A few weeks ago I received a text message from a small business owner I had met a few times, but didn’t know all that well. She was feeling overwhelmed and under-educated about social media and wanted to know if I would take her on as a management client. She has an amazing line of natural, locally made beauty products and was in the process of scaling up her business. However, she had a backlog of products she was feeling pressured to sell and because her time was being spent on the scaling of the business, she hadn’t had anyone looking after the social media marketing for a while. Her content would be easy…she has goats! Goats are the new cats on social media.

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Top Social Media Trends to Watch in the Last Quarter of 2018

School is in and the last quarter of the year is bearing down on us at lightning speed! Are you on your way to meeting your business goals for 2018, or are you struggling to keep up? Whether you have time to look into something new, or you NEED to find something new, it’s important to keep an eye on how things are changing in the social media space. And things are changing quickly. Here are three social media trends every small business should be watching as we head towards 2019.

Privacy Preference Center

Necessary

Navigate the website, navigate the store

WordPress, Woocommerce, Jetpack

Advertising

advertising

Facebook, Twitter
Facebook pixel
Twitter personalization

Analytics

To track traffic and usage data

Google
Google
Google

Communication

opt-in, emails

MailChimp