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Setting Your Website Up for Social Media Success

In most marketing models, your website is the heart of your business and social media is the arteries bringing lifeblood to it. Social media spreads the word about your website and encourages people to come and read what you've written, or check out your products. We often think of [...]

10 Things You Can Do During a Slow Period to Improve Your Social Media

So you've found yourself with some downtime? Whether it's life in a pandemic or life on summer holidays, there are lots of things you could be doing during a slow period to improve your social media for when things pick back up. I'm talking about doing all the stuff [...]

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10 Places to Get Your Social Media Questions Answered

Google isn't the only place to get your urgent social media questions answered. Get this list of 10 places, with lots of social media resources linked, to get your social media questions answered today.

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Why You Are The Best Person To Manage Your Social Media Marketing

A few weeks ago I received a text message from a small business owner I had met a few times, but didn't know all that well. She was feeling overwhelmed and under-educated about social media and wanted to know if I would take her on as a management client. [...]

decide if you should DIY or outsource your social media marketing

How To Decide if You Should DIY or Outsource Your Social Media Marketing

Every week I talk to small business owners who are struggling to manage their own social media and some of them are thinking it would be better to outsource it. Sometimes there is a lot of pressure from those outsourced managers for everyone and their dog to outsource social [...]