Social Media Strategy Blog
Social media strategies, tips, tricks and tutorials to help smart, successful small businesses manage their own social media marketing.
Has your business run a promotion on Facebook, Twitter or Pinterest to grow its following on that platform? Did you consider that you were “buying likes”? Or was it just a way to get the word out?
Read More
If you’ve been using Facebook for any length of time, you’ve likely accumulated a multitude of friends and brand pages–some of which you interact with daily and others…not so much. Have you ever noticed that some of the people/brands you want to interact with more just aren’t appearing in your newsfeed anymore? They’ve fallen victim to Facebook’s Edgerank, but I’m here to show you how to reclaim your newsfeed.
Read More
Some social media experts still vehemently oppose any kind of scheduling, duplication, cross posting or automation. Responsible scheduling is the philosophy of using the best features of scheduling programs while keeping engagement top of mind.
Read More
“Write when you’re inspired,” I always suggest. But sometimes deadlines loom, we need content, and inspiration is nowhere to be found. Here is a checklist you can use to come up with quick content when you’re out of bright ideas.
Read More
As Facebook changes, so the the rules of Etiquette on Facebook. New features often get absued by overly aggressive marketers. Learn which tactics are really annoying your followers.
Read More