With all the new businesses starting up in Halifax we’re seeing more and more local businesses join Facebook and Twitter. In turn, I seem to be getting more and more questions about the best way to set up a Facebook business page. Even more disturbing to me is when I hear that another social media … Read more
For businesses who are in the social space, a bigger question is “How can a business help in such a tragic situation, without appearing callous?”
Dealing with trolls on social media takes a hearty stomach and a good amount of restraint. But what’s the hardest thing to resist when dealing with them?
What do you need to tell your fans to help them keep seeing your posts in their newsfeed on Facebook?
Has your business run a promotion on Facebook, Twitter or Pinterest to grow its following on that platform? Did you consider that you were “buying likes”? Or was it just a way to get the word out?
Some social media experts still vehemently oppose any kind of scheduling, duplication, cross posting or automation. Responsible scheduling is the philosophy of using the best features of scheduling programs while keeping engagement top of mind.
Social media is really no longer a choice for business owners. Every business needs to be doing something in the social media arena, and very likely more participating in more than one social network. Whether a business is marketing to other businesses or to consumers, potential customers are online somewhere, it’s just a matter of … Read more
Recently I found this interesting e-mail in my inbox. The subject line (It only takes 10 minutes to have success in social media) really intrigued me as I often hear about these 10 minutes a day plans…heck…I even gave an example of my own of how I thought you could manage social media for your … Read more
Whether or not social media is right for your business is no longer the question. The real question now is “Which social media platform is right” for your business. While some businesses are content to excel at one platform, many businesses are managing several networks to promote their products and services. To excel at THAT … Read more
As Facebook changes, so the the rules of Etiquette on Facebook. New features often get absued by overly aggressive marketers. Learn which tactics are really annoying your followers.
