If you're trying to get peoples' attention on social media, you're going to need them to 'slow the scroll' and actually look at your content. Here are a few things you can do to help with that.
If you've ever wished a link would open up inside the Facebook app instead of your phone's mobile browser, I've found a super easy solution for you to add to your social media marketing tool belt!
In most marketing models, your website is the heart of your business and social media is the arteries bringing lifeblood to it. Social media spreads the word about your website and encourages people to come and read what you've written, or check out your products. We often think of [...]
When it comes to content marketing and SEO, you make your own luck. There's really nothing LUCKY about social media marketing. Either you have a good idea, and execute on it, or you don't. There are certain things you can do to help your content resonate in a way [...]
Twitter advanced search is a hidden gem. Most Twitter users know there is a search function on Twitter, and are able to find a user they're looking for, or search for a topic or hashtag, but many Twitter users do not know how to do advanced and filtered searches [...]
Hootsuite rocked the social media world recently when their latest integration was announced: Instagram. There had been ways to add some Instagram functionality to your Hootsuite dashboard previously, but for me they only worked sporadically, and the main feature we all wanted was missing. Hootsuite listened. Now we have [...]
When I returned from the conference I shared a lot of my new Instagram knowledge with my sister, Shari Tucker, who is a travelling photographer and travel agent. Just hearing what she does you know she is the perfect candidate for a rockin' Instagram account, don't you? I told [...]