Consistency is very important when you're blogging for business, so what do you do when it's time for vacation? YES! Entrepreneurs do, on occasion, but not very often, get real (as opposed to pretend, where you're checking your cell every 10 minutes) time away from the business. The first thing [...]
Some social media experts still vehemently oppose any kind of scheduling, duplication, cross posting or automation. Responsible scheduling is the philosophy of using the best features of scheduling programs while keeping engagement top of mind.
Social media is really no longer a choice for business owners. Every business needs to be doing something in the social media arena, and very likely more participating in more than one social network. Whether a business is marketing to other businesses or to consumers, potential customers are online [...]
Recently I found this interesting e-mail in my inbox. The subject line (It only takes 10 minutes to have success in social media) really intrigued me as I often hear about these 10 minutes a day plans...heck...I even gave an example of my own of how I thought you [...]
Whether or not social media is right for your business is no longer the question. The real question now is "Which social media platform is right" for your business. While some businesses are content to excel at one platform, many businesses are managing several networks to promote their products [...]
Last week I provided some tips on how to organize your social media dashboard, in my case, Hootsuite. This week I explain how to use the search function to find content relevant to your business.
If you are looking for a way to make social media easier and more efficient it's time to check out a "dashboard". I often recommend Hootsuite for small businesses and charities. It has a free version for up to five social media accounts (think personal Facebook, business Facebook, Twitter, LinkedIn [...]