Blogging

How to Fix a Typo in Your Social Media Posts

How to Specify Which Image Facebook Uses for Your Website

November 3, 2021November 3, 2021 by Anita Kirkbride

Have you ever tried to share something from your website to Facebook only to have the image cropped funny, or have Facebook not share an image at all? It’s so frustrating to spend your valuable time creating great content on your website or blog and then have it look terrible when shared because you can’t figure out how to specify which image Facebook uses for your website…or how to make it the right size.

Good news…there is a simple two-step solution: design the right size image and upload it to the right place on your website. Sounds simple, right?

Categories Social Media Advice Tags Blogging, DIY Social Media, Facebook Business Pages, Facebook Graphics, SEO, social warfare

Top 10 marketing blogs in Canada Twirp Communications beaver graphic

Best Canadian Marketing Blogs

March 4, 2024February 19, 2019 by Anita Kirkbride

Sometimes being a marketing professional in Canada is frustrating. All the stats, all the case studies, all the info is based in the US. Yeah, we’re similar, but, well… we’re really quite different, too. I decided to search out some of the best Canadian marketing blogs for you to save you a little time. Some of these will be familiar, I’m sure, but I’ve found several that are new to me, and hopefully to you as well!

Categories Social Media Advice Tags Blogging, content marketing, marketing

I took Marcus Sheridan’s SEO advice and it works!

November 19, 2019September 6, 2017 by Anita Kirkbride

Two years ago when I attended Social Media Marketing World Marcus Sheridan, The Sales Lion, was top of my list of must-see sessions. I first learned about Marcus in the foreward of Jay Baer’s book YouTility, which became, and still is, a foundational book for my marketing philosophy. Everything both Jay and Marcus were saying resonated with me and I still espouse the Youtility philosophy on this blog: make it useful.

Categories Social Media Advice Tags Blogging, SEO

Social Media Strategy: Giving it all away for free on your blog

May 31, 2022November 16, 2016 by Anita Kirkbride

Often when I talk to new business owners about their social media strategy, or with experienced business owners who are new to social media marketing, I suggest they start a blog, write an ebook, create a list of tips, or develop a free giveaway for customers. Sometimes the business owner will look at me skeptically as if to ask “Are you nuts?” There is a belief out there that giving information away for free will result in lost business. The idea being that if you explain everything on a blog, or in an ebook, for free, nobody will need to buy your services. But that’s just wrong!

Categories Social Media Advice Tags Blogging, content marketing, content strategy, Social Media for Small Business

How to Manage a Small Business Blog and Streamline Blog Promotion

May 31, 2022August 17, 2016 by Anita Kirkbride

Successful blog promotion comes down to having a process in place. It has taken me five years to get this process down pat for myself, but I’ve finally got one that works for me and I thought I’d share my process with you. I’m sure there are better ways to do some of this, but for now, it works and it’s easy to manage.

Categories Social Media Advice Tags Blogging, Infographic, Quuu, TweetJukebox

SEO Tips for Local Businesses

April 21, 2021July 6, 2016 by Anita Kirkbride

You may have heard the hullabaloo surrounding Dean’s Flowers, a local, independent flower shop who has attracted some unwanted attention from a big, online competitor. I asked several SEO experts for their tips on what Holly could do to combat the grey hat tactics being used against her business. These SEO tips will help anyone trying to improve their search results!

Categories Social Media Advice Tags Blogging, Halifax social media, SEO

The Social Coast Episode 11: How do I Plan Content for a Business Blog

January 26, 2024May 12, 2016 by Anita Kirkbride

Check out this lively discussion about planning content for your business blog. We’ve got resources, examples, tips and tricks galore to help you with this obstacle to blogging.

Categories Social Media Advice Tags Blogging, content planning, Social Media for Small Business, The Social Coast

5 Things to Know About Yoast SEO for Beginners

March 4, 2024September 9, 2015 by Anita Kirkbride

There are a multitude of SEO plugins you can install for your WordPress website/blog, and Yoast SEO is probably the most popular. It is the one I use on this website, as well as many client websites. Essentially it helps you put all the SEO data in all the right places so Google will find you more often. (Tweet This.) Using a simple green, yellow, red light system, it tells you how good your SEO is. You are aiming for all green lights, of course!

Categories Social Media Advice Tags Blogging, Facebook Graphics, SEO

Social Media Marketing World 2015: Top 10 Takeaways

October 13, 2022April 1, 2015 by Anita Kirkbride

Not only were many of the world’s biggest and brightest thought leaders from the social media and digital industries present (Guy Kawasaki, Mari Smith, CS Penn, Marcus Sheridan, Jay Baer, Chris Brogan, and so on, and so on), they were accessible, approachable and helpful. I attended sessions on Facebook Advertising, Instagram, Pinterest, marketing, blogging, SEO and more. I am rejuvenated and raring to go.

Categories Social Media Advice Tags #SMMW, Blogging, Facebook, Instagram, Twitter

Six More Beginner SEO Tips for Bloggers

September 30, 2018December 3, 2013 by Anita Kirkbride

Want to improve your Goolge ranking? When I started implementing these changes on this blog, Twirp Communications jumped from the bottom of Page 1 (or worse) to the top of Page 1 within a few days.

Categories Social Media Advice Tags Blogging, meta data, SEO, Tips

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