How to Win $100,000 in a Social Media Voting Competition
Nothing we did is a state secret. We learned from the best! Here are the best tips I have to pass along if you find yourself trying to win a voting competition through social media.
engagement
7 Simple Ideas for Increasing Engagement in a Facebook Group
Recently a friend of mine added me to a short-term Facebook Group that existed to fundraise for a cause close to her heart. The premise of the group was to promote product sales with the profits donated to a specific charity. Normally I hate it when people add me to a Group without asking me, ESPECIALLY when it’s for product sales. However, this Facebook Group was for a cause near and dear to my friends and for a product I actually use and enjoy, so I didn’t immediately leave.
At first I just scrolled past the posts from the Group. Once or twice I chimed in if I felt like it, but mainly I was just not leaving in order to not hurt my friends’ feelings…because it was about the cause. Then one day I looked at this Group in a totally different way.
12 Most Quixotic Questions to Ask Your Social Media Expert
A self-defined social media expert is sitting in your office. They’re talking circle around you and you need to know what questions to ask? Pull up this article.
How to Tell if Someone has Bought Likes on Facebook
I really got my knickers in a knot yesterday when I saw someone promoting himself as some kind of social media superstar. This person claims to have the largest Facebook following for his industry in Atlantic Canada. Well, I *HAD* to go check that out. Sure enough, this page, for a local service in a … Read more
How Can Live-Tweeting Events Help a Small Business?
It’s commonplace now for conferences and awards shows to be “live tweeted” by attendees and for that activity to be encouraged by the organizers. Sure it’s fun for those of us stuck at home to follow along as friends and colleagues win awards or heckle a speaker, or maybe pick up a few wise words from a great sold out speaker, but have you considered the benefits to your business or event?
Tips for Non-Profits Using Social Media
I often am asked to give advice for non-profits and charities on how to use the various social networks to promote their cause or raise more funds. I don’t have the secret sauce, but there are a few things any NPO can do to improve its chances. What the NPO Staff Can Do Provide good … Read more
Anyone Can Find Business on Twitter
That’s right… ANYONE. The next time someone says “Twitter is just a bunch of nonsense” I want you to share a link to this post. Here’s an example of someone looking for a freakin’ floor waxer on Twitter. And you know what? Within two hours he had a recommendation for one and a reply from … Read more
How to See Who RTd Your Content
One of the downfalls to using a 3rd party dashboard as your everyday access point for Twitter is that it’s not always easy to see who RTd your content. If they’ve tagged @anitakirkbride then of course I’m going to see it pop up as a mention, but if they haven’t, it’s a little harder. Twitter … Read more
Social Media Audit-Common Themes
One of the social media management services I have been called on to do often is a social media audit – a thorough look at a client’s social profiles, resulting in a report of strengths, weaknesses, opportunities, and threats. Here are some of the most common missed opportunities for small businesses in the social space. … Read more
3 Steps to a Better Facebook Newsfeed
If you’ve been using Facebook for any length of time, you’ve likely accumulated a multitude of friends and brand pages–some of which you interact with daily and others…not so much. Have you ever noticed that some of the people/brands you want to interact with more just aren’t appearing in your newsfeed anymore? They’ve fallen victim to Facebook’s Edgerank, but I’m here to show you how to reclaim your newsfeed.
