Anita Kirkbride 
So maybe you haven’t quite made it to Twitter yet and yesterday’s post listing 12 great Halifax Twitter accounts to follow wasn’t the best fit for you. Today’s post is all about Facebook. Whether you’re looking for local pages to follow (AHEM Twirp Communications), or sources of social media information, there is something for everyone on Facebook. Here are some great Pages to get you started.
Twitter still seems to be the mysterious social network for many new entrepreneurs. The @ and # symbols make it look like we’re speaking another language…and sometimes we are! Twitter is actually one of the easiest social networks to use, when you compare it to the complexity of Facebook or Linkedin, yet so many people are scared off by the symbols, acronyms, short-cut phrases and hashtags. Sometimes all you need is a good list of people to follow to get you going on Twitter.
Having worked with several local Halifax charities on social media, I know that many board members are just scratching the surface of social media. They’ve just joined because they know they need to for their charity work. Or they’re only there to keep up on the antics of their children or grandchildren. If you want to have a successful social media campaign, whether it’s to raise funds, win a voting contest, crowdfund, sell event tickets or advocate for services, you need to ensure your supporters know what to do.
Potential clients and customers are looking for your products and services on Twitter. Are you there to collect the leads?
The next installment of Finding Leads on Twitter sees unmet needs in parking, hockey jerseys, and locally farmed beef, but a nice save from one of the big cable companies.
There are lots of reasons to online voting competitions: ego, visibility, MONEY! Here are some of the non-monetary ways in which you could benefit from entering an online voting competition:
Twitter lists are one of the hidden gems of Twitter that power users have discovered. Today I’m going to uncover the wonders of Twitter lists and show you how they can be used to filter that firehose down to a trickle you can actually manage!
While I watched the game, and flipped through the US commercials online, I was also following the #SB48 discussions on Twitter, through a real-time stream in my Hootsuite dashboard–this is one of the reasons I love Hootsuite. Every once in a while, a brand tweet would break the monotony of the Broncos hate or the Seahawks gloating. Unfortunately, not all of the hashtag hijacking was relevant, or well done.
It was the blizzard of ’14. The snow was all the way up to here! It was colder in Hammonds Plains that day than it was on Mars. I had to walk all the way to the end of my driveway to pick up the flyers that day and boy, I didn’t think I was going to make it back.
Did you hear? Facebook tweaked the newsfeed algorithm. AGAIN. Check your numbers. I’m guessing your reach has fallen dramatically. Mine certainly has. Who knows if Facebook will ever rejig things for the better. In the meantime, here’s how you can help your Facebook Fans see more of your content.